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Optimize margins with video protection.

03/10/25
By Anissa Ben Taleb

In an economic context marked by high inflation, any tool that can help secure assets and reduce commercial losses is a brick to add to one's bow.

Video protection systems are an essential resource for businesses and establishments of all sizes, offering effective protection against shrink.

Shrinkage = difference between theoretical stock and actual stock. It can be caused by a variety of factors: shoplifting, burglary, internal theft, technical or human error.

Solutions " Intelligent Detection "and LPPredict offered by the various Finalease group entities, and in particular Lease Protect FranceThese are based on precise image analysis using artificial intelligence. This technology can detect any change outside a pre-defined normal framework or scenario, such as the crossing of a line by an object, animal, customer or vehicle, or the appearance or disappearance of an object within a defined perimeter (slipped into a bag, overcoat, etc.). They enable analysis of the ingress and egress of products, customers and personnel, sounding the alarm as soon as a threat is detected.

In an economic reality where retail theft costs 7.3 billion euros every year in France ("Retail Security in Europe" Crime & Tech, 2020), the importance of video protection for retail and wholesale businesses is undeniable. Firstly, the visibility of these tools acts as a deterrent. Secondly, it saves money by reducing malicious acts. Increase sales, margins and profits by reducing shrink.

In addition to preventing theft, video protection also offers advantages in terms of optimizing sales operations. By analyzing store footfall data, it is possible to determine hot and cold zones, optimize staff schedules and boost sales with targeted promotions (weather, which entrances and exits are used most frequently...).

Investing in video protection solutions - such as those offered by Adamis Technologies for major retail chains and Lease Protect France for VSEs & SMEs - represents a strategic choice for managers and retailers wishing to optimize their margins and secure their activities. By combining cutting-edge technology and intelligent data analysis, these tools become an essential pillar of security management and commercial profitability.